Save time, reduce double entry, and get more accurate data with real-time integration between DealerSocket’s IDMS independent dealer management system and Inventory+ inventory management solution.
Start appraisals in Inventory+ with accurate and informative transactional ad retail listings data.
Instantly sync acquired inventory to IDMS to eliminate double entry.
Ability to move between Inventory+ and IDMS for pricing and desking, with synced data.
Transaction data from IDMS supports TrueScore data in Inventory+.
Automatically sync updated inventory, such as vehicles marked as sold in IDMS.
Zero integration fees.
Our experts will find the best package for your dealership.
Leverage an inventory management software that works with your strategy, rather than dictating it.
Make faster, more data-driven decisions with real-time insights for your dealership and increase front end profit up to 20%.
Reduce aging inventory and move vehicles to the most profitable in-group location.
Watch this short video to learn more about Inventory+ and how its Ideal Inventory Model™ can maximize profit.
Take control of your pricing. With our pricing tool, update new car pricing in bulk. Understand listing price, sold price, and other analytics so you can be strategic with pricing in your market.
Watch how New Car Pricing takes your pricing strategy to the next level!
Get more control over your new car inventory, and rise above competition
Buy and sell the right vehicles for your unique needs. Harness a powerful combination of market and transaction data to optimize profitability.
Watch how Absolute Sourcing takes your buy/sell to the next level!
JT Curry, General Manager of Motors Northwest in Tacoma, Washington, isn’t nearly as concerned about the name on his dealership software as he is about the results those tools help his team generate.
When JT – a longtime Inventory+ user – took a flyer on a different tool, he realized how much better his retailing process was with Inventory+.
“I cheated on DealerSocket and tried out a competitor because they had one particular feature that I thought was really cool,” JT said. “But we learned pretty quickly the product is inferior to Inventory+. It just is.”
Sometimes, you don’t know what you’ve got until it’s gone. Luckily, when it comes to automotive software, you can go right back. And with Inventory+, JT and Motors Northwest did just that.
Retail vs wholesale
The decision to come back to Inventory+ started with key part of Motors Northwest’s used car retailing process that served as an indicator of the fundamental difference between to two competing products.
“We write a description for every one of our cars,” JT said. “We send our cars out to a reconditioning place and have photos taken of them, and then we write a custom description for every single car that comes into inventory.”
The new tool didn’t allow JT and his team to do that, which impacted their ability to retail their inventory the way they wanted.
“Maybe you have to lean one way or the other, but I would tell you your competitor’s solution leans into the wholesale side of buying, marketing, and reselling your cars. And Inventory+ leans toward the retail side of marketing and selling your car,” JT said.
Focus on profit with TrueTarget
The biggest flaw in the wholesale approach is that it aims to help dealerships turn over their inventory quickly but sacrifices profit margins to do so.
“Your competitor turns everything into a race to the bottom. All they want to do is tell you how to become the cheapest car out there and sell as quickly as you can, for the cheapest possible price,” JT said.
To stay out of that “race to the bottom,” Motors Northwest relies heavily on TrueTarget to make informed pricing decisions that take all factors into account and help protect their profit margins from the start.
“It’s really important to know how I do with a Ford Mustang, but also how my local market does with a Ford Mustang,” JT said. “TrueTarget is really, really nice to have because it helps me make the most money possible on each car."
At Motors Northwest, the impact of TrueTarget can be felt beyond the standard appraisal process. JT and his team also use the reports while negotiating with customers during the sales process.
“We do it all the time when we’re in the middle of a sale and our cars are aggressively priced,” JT said. “We’ll print it out, hand it to the salesperson and have them show the customer. They know about Zillow for real estate, so we just tell them that this is like that for the automotive industry and that really helps.”
Inventory+ and Engine 6
One final piece of the retail-focused puzzle for Motors Northwest comes from pairing Inventory+ with DealerFire’s Engine 6 website platform.
All changes to inventory are pushed from Inventory+ to the dealership’s website, which makes managing their digital showroom that much easier and allows them to focus on sales. JT routinely leverages the team at DealerFire to bring events to life on his homepage.
“They have a creative department, so if you look at our website, you’ll see we always have some kind of a sale going on, and I’m really involved in that,” JT said. “I’ll sketch something out, take a picture of it, send it over in an email and say, “Hey, make this for us – The Halloween Super Spook-tacular.” And they make it happen.”
Friendly advice to fellow dealers
“If you want a race to the bottom and to figure out how to sell your car super quick and super cheap, the competition can do that. They are about giving up profit and Inventory+ is about holding profit. I want to build value in my car. That’s why I use the hell out of Inventory+.”
Learn more about DealerSocket's products and schedule a demo with a representative.
Learn more about DealerSocket's products and schedule a demo with a representative.
Unified and seamless data flow among DealerSocket’s Auto/Mate DMS, CRM, and Inventory+ solutions deliver a deeply integrated user experience for improved accuracy, efficiency, and productivity
DALLAS, February 8, 2021 — DealerSocket, Inc., a leading SaaS provider to the automotive industry, took another step toward unifying its Auto/Mate DMS, CRM, and Inventory+ products with today’s release of a series of real-time integrations. Designed to improve accuracy by eliminating data rekeying and streamlining the submission of inventory, deal, and customer data into the DMS, these new, seamless integrations deliver a deeply connected experience for users across DealerSocket’s products.
The integrations are the result of significant investments DealerSocket directed toward streamlining workflows between its Auto/Mate DMS, CRM, and Inventory+ solutions to help dealers reduce transaction times, improve CSI and deal profitability, and further optimize their inventory strategies in what’s expected to be another strong year for the used-vehicle market.
“Our focus since acquiring Auto/Mate last year is on unifying our entire platform, so our solutions interact in a very unique way that blurs the lines of where one product stops and the next product starts,” said DealerSocket Chief Product and Technology Officer Alok Tyagi. “We now launch into NADA 2021 as a unified solution for all dealers in terms of data flow, our ability to serve as the digital backbone of a connected dealership, the way we can improve productivity through frictionless workflows, and how we guide the customer journey from online to the showroom. This unified experience also extends to how we service and support our customers.”
Working with customers, DealerSocket identified key data points users wanted shared between DealerSocket’s CRM and Auto/Mate DMS products, including customer details such as contact information and communication preferences. This contact integration also auto-syncs each time a customer record is saved, so a change made to a customer’s phone number in service through Auto/Mate’s DMS is immediately reflected in the CRM as well.
Not having to confirm customer emails, phone numbers, and addresses in two systems had an immediate impact on time spent preparing sales and service campaigns for Jim Sigel Automotive, which utilizes both DealerSocket’s Auto/Mate DMS and CRM solutions. Jessie Sigel-Dean, the group’s CRM coordinator, estimated she now saves anywhere from 10 to 25 minutes a day on her customer outreach efforts.
“This seamless, real-time integration has been super helpful in keeping customer information up to date without having to go into two systems. That’s huge for the service department, where having up-to-date phone numbers is essential,” Sigel said. “We’ve been with Auto/Mate for eight years and on DealerSocket’s CRM for six years, and we were super excited about the two companies coming together. Based on what we’ve experienced so far, we’re really excited to see DealerSocket take this integration even further. It’s already made my life easier.”
Like the CRM, key data points for managing inventory were identified for the real-time integration between DealerSocket’s Auto/Mate DMS and Inventory+, including retail price, advertised price, mileage, and certified and title flag. The result is reduced double entry, increasing the accuracy of the data shared between the two solutions by removing the opportunity for human error.
DealerSocket will also demonstrate during the 2021 Virtual NADA Show a key integration that will unlock critical new features and functionality slated for 2021. Dubbed Unified Users, the integration allows for a single sign-on experience across DealerSocket’s entire platform of integrated solutions.
“Unified Users represents a crucial part of DealerSocket’s infrastructure capability, enabling new admin controls so administrators at a dealership or across a dealer group can change access rights or disable users across the platform,” Tyagi said. “It also means enterprise analytics that allows dealers to access data from multiple solutions on a single screen across our products, which then unlocks other capabilities like applying machine learning to those analytics to make the data and insights more predictive.”
General Sales Manager Brett Nolan uses DealerSocket's CRM every day to monitor his team's activities and tasks. From the ROI report to the dashboards, Nolan uses DealerSocket's CRM along with Inventory+ and their DealerFire website to drive sales performance for Bob Smith Toyota. See how our connected platform of technology is helping dealers like you succeed.
We can't wait to see you at our virtual booth at this year's NADA. Sign up here to be the first to be the first to know about all the new and exciting developments DealerSocket is bringing to your dealership.
General Manager Paul Dumont uses DealerSocket's CRM and Inventory+ tools to drive sales performance for Manhattan Motorcars. See how our connected platform of technology is helping this independent dealer succeed.
We can't wait to see you at our virtual booth at this year's NADA. Sign up here to be the first to be the first to know about all the new and exciting developments DealerSocket is bringing to your dealership.
McDuffee brings more than two decades of auto industry innovation and helping dealers leverage data and digital technologies in their sales, marketing, and service strategies.
DALLAS, December 21, 2020 — DealerSocket, Inc., a leading SaaS provider to the automotive industry, today announced the appointment of Byron McDuffee as chief operating officer (COO). The 22-year automotive industry veteran will oversee DealerSocket’s operations, customer success and support, corporate development, strategy, vendor management, and analytics teams.
“Byron is an accomplished auto industry leader, and we are excited to welcome him to DealerSocket and our executive team,” said DealerSocket CEO Sejal Pietrzak. “Byron has strong experience in leading global teams, creating successful growth strategies, optimizing processes, and driving analytics. He has a dealer-first customer service approach and a keen focus on building a strong company culture and positive employee engagement, all of which aligns with DealerSocket’s priorities. I am thrilled that he has joined us, and he is already making a significant positive impact to our company.”
McDuffee previously served as senior vice president and general manager of Automotive Services at Equifax, where he led and managed all aspects of the automotive business. McDuffee also served in a variety of leadership roles at CDK Global, including general management responsibilities and as the head of the company’s global strategy and corporate ventures group.
“I’m excited to join DealerSocket, an organization whose goals are so closely aligned with my experience and passion for this great industry,” said McDuffee. “DealerSocket has made significant strides in helping dealers leverage data and product innovation to define the customer journey, increase buyer satisfaction, and maximize dealership profit potential. The acquisition of Auto/Mate elevates the company’s market position even more, giving dealers a much-needed new choice in the full platform-provider space.”
McDuffee, who will relocate from Illinois to DealerSocket’s Dallas headquarters in 2021, officially joined DealerSocket in November.
From acquisition to disposition, our inventory management software helps you maximize Profit Per Day™ on every vehicle with a data-driven approach that combines transaction history and market information. Inventory+ was built with one goal in mind: to ensure every lot unit has a chance to sell at a profit. We call it our Ideal Inventory Model™.
Beat out the competition.
Watch this short video to learn more about Inventory+ and how its Ideal Inventory Model™ can maximize profit.
Welcome to the pilot of DealerSocket’s new cross-product integration, Auto/Mate & Inventory+. Please use the resources below to engage with us as you explore this updated product functionality. Our engineering teams are actively updating this integration based on your feedback, the latest of which are:
Participation in General Motors’ DVIM program means Inventory+ can now syndicate inventory to any GM-participating website provider or program
DALLAS, October 26, 2020 — DealerSocket, Inc., a leading SaaS provider to the automotive industry, today announced that its Inventory+ inventory management software is now participating in General Motors’ Dealer Vehicle Inventory Management (DVIM) program. That means GM dealerships using DealerSocket’s Inventory+ can now syndicate inventory to GM-participating website providers and programs, including the automaker’s Shop-Click-Drive e-commerce tool.
“Dealers can now utilize more digital retailing solutions to meet customers where and how they want to shop,” said Brad Kokesh, general manager of DealerSocket’s Inventory+ line. “With so much uncertainty in the current market, it’s critical for dealers to have access to more marketing channels while utilizing Inventory+ to identify and source true profit drivers.”
General Motors’ DVIM program improves the consumer experience at GM-branded shopping sites. With DealerSocket’s Inventory+, GM dealers can automate processes and quickly access the latest vehicle costs, options, and suggested sales prices. Using a data-driven approach to inventory management ensures that every lot unit has a chance to sell at a profit, establishing an Ideal Inventory Model for every dealership.
General Motors dealers interested in learning more about DealerSocket’s Inventory+ software can call 888-655-1435.
About DealerSocket
DealerSocket is a leading provider of software for the automotive industry, offering a suite of seamlessly integrated products to help dealers sell and service vehicles more profitably while improving their customers’ experience. DealerSocket’s suite of products gives dealers of all sizes advanced Customer Relationship Management (CRM), innovative Digital Retail, Marketing and Websites, robust Vehicle Inventory Management, insightful Analytics Reporting, and solutions to streamline dealer operations such as Desking, Credit Reporting, Compliance, an independent-geared Dealer Management System (DMS), as well as Auto/Mate, a leader in DMS. DealerSocket serves more than 9,000 dealerships and 300,000 users. DealerSocket’s software has helped its customers sell more than 100 million vehicles throughout its history. For more information, visit DealerSocket.com, or follow us on Twitter, LinkedIn, and Facebook.
Contact:
Gregory Arroyo
949-900-0300, ext. 6112
